OUR LATEST NEWS


MSC UNVEILS THE “FUTURE OF CRUISING” – MSC CRUISES’ NEW BRAND CAMPAIGN SHOWCASING ITS LONG-STANDING COMMITMENT TO SUSTAINABILITY

• MSC Cruises launches its new global brand campaign – “Discover the future of cruising” – to be rolled-out in over 30 markets, and which highlights the brand’s long-standing and unwavering commitment to sustainability
• Filmed on board MSC World Europa, the most environmentally advanced ship to date within the MSC Cruises fleet, the campaign zeroes in on her unique environmental features, as well as the brand’s wider sustainability progress across its entire fleet of 21 vessels
• Having improved its fleet carbon efficiency by 35% since 2008, MSC Cruises is well on its way to meet the IMO objective of a 40% intensity reduction by 2030
• MSC Cruises and the broader Cruise Division of MSC Group remains committed to achieving its target of net-zero emissions for its marine operations by 2050

MSC CRUISES LAUNCHES NEWEST FLAGSHIP MSC SEASCAPE IN A DAZZLING CEREMONY IN MANHATTAN, NEW YORK CITY

• The newest ship in MSC Cruises’ fleet was officially named tonight during a traditional maritime ceremony attended by VIPs, key travel partners and global media

• Marking the brand’s continued growth in North America and the introduction of New York City as a new MSC Cruises homeport, the ship was named at the Manhattan Cruise Terminal

• MSC Seascape to sail in the Caribbean offering guests an immersive and enriching guest experience on board an innovative and elegant new ship